COO
WMcCann

COO at WMcCann since January 2019, Kevin Zung leads all the agency’s areas with the mission of helping brands play a meaning full role in people's lives. WMcCann pursues being the main partner of its clients, having as a metric the brand’s business result. Among them are: Chevrolet, Coca-Cola, Estácio, Mastercard, Nestlé, Seara and SBT.

Before joining WMcCann, Kevin worked during 2 years at Publicis headquarters in Paris, He directed projects’ creation for the European market with clients such as Renault, Heineken and Sanofi. He also competed in Oppo, China's second largest smartphone maker and won the pitch to launch the brand in Europe.Prior to his international experience, Kevin was the executive creative director for Publicis Brasil. Combining creativity, innovation and business results for clients, he helped the agency become Agency of the Year at Caboré 2016 and awarded at the most relevant creativity festivals for 7 years. In addition, he has won 11 Lions at the Cannes Festival.

In his first year leading WMcCann, together with Chairman & CEO, Hugo Rodrigues, WMcCann was nominated as agency of the year at the Caboré Award 2019, the main recognition of the communication market in Brazil.Kevin has a degree in Advertising from ECA/USP and has taken courses at Central Saint Martins (London) and Hyper Island (New York).